Next Sunday, the 5th, is World Environment Day, and the Capixaba beer universe is attentive to its responsibility towards nature. Meu Chope.com and Convento Cervejaria are engaged in actions that make a difference and are part of the circular economy.
The founding partners Augusto Sato and Bruno Medeiros, from MeuChope.com, are linking economic development to better use of natural resources in their company through the Circular Economy. The beers available in their self-service machines can be purchased in larger quantities in 'growler pets', the big bet of the craft brewery. "We are not held hostage by cans and bottles monopolized by the large brewing industry," explains one of the partners, Augusto Sato.
According to the businessman, the growler is made of plastic and the packaging holds one liter of beer, and once opened, it is ideal that the beer be consumed within seven days. "We provide the bottle for free and with high turnover, we pay attention to sustainability and have a collection point at MeuChope.com for both plastic cups and growlers, precisely to carry out this waste reservation process." Waste collection is done 24 hours a day at the MeuChope.com address located at Av. Desembargador Lyrio, 390 - Mata da Praia, Vitória.
Convento Cervejaria is also active in raising awareness and is attentive to environmental issues. One of its actions is to donate one of the ingredients of the Capixaba craft beer, the malted barley spent grain - to feed dairy cows at Fazenda Itaiobaia, in Serra. "We could have chosen another type of disposal, but we are concerned about sustainability and the production chain. This seemed to us the best way to finalize one of the production stages. We even joke that these are cows that feed on imported malt but produce Brazilian milk, which turns into Capixaba cheeses," says Léo Leal, one of the partners of the Capixaba craft brewery.
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