The architect from Espírito Santo, Cris Locatelli, was in São Paulo where she participated in a course on premium service with the team of Carlos Ferreirinha, one of the leading Brazilian specialists in the luxury market. The immersion was part of the professional's search for new references and strategies to enhance the experience offered to her clients.
The course LUXURY APPLIED TO SERVICE is an in-person immersion developed for professionals and companies that wish to elevate their standards of service, relationship, and customer experience, transforming each interaction into an opportunity for value generation, preference, and competitive differentiation.
Based on the proprietary methodology of MCF, widely applied in consulting projects, development programs, and corporate training, the course translates strategic concepts of Luxury Management Intelligence into practices applicable to the reality of different markets. Its content promotes the construction of a true ecosystem of relational excellence, connecting service culture, hospitality, clienteling, customer experience, and consistent value generation.
Led by Leandro Crepaldi, Head of the Knowledge Academy at MCF, and Geraldo Carrara, clienteling specialist and former Head of Training at Tiffany & Co., the program develops essential skills for professionals and leaders who wish to create memorable experiences and strengthen long-term relationships with clients of increasingly high standards and expectations.
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