The capital of Espírito Santo now has its first adidas Originals store. Recently opened on the first floor of Shopping Vitória, the space features some of the most sought-after recent releases, including pieces from its own label and famous collaborations.
With over 200m2, the adidas Originals store hosted a trendy opening event to mark its arrival on the island. And, as music and street art are part of the brand's cool DNA, hot names from the rap and hip-hop universe were present, such as singer Budah and MCs Noventa and PTK, along with skateboarders and digital influencers. Actress Graciely Junqueira, from Disney+, came to the state especially for the event. And former Big Brother Brasil contestant Lucas Bissoli, a self-proclaimed fan of the brand, also attended the 'get together'.
DJ Jess Benevides was in charge of the music, and the buffet featured delights from Jana Tannure. The drinks from Barlavento had a special touch with a decal reproducing the adidas Originals trefoil. The guest list was signed by Andy Bonella and Dudu Altoé, the local RPs of the brand.
About Originals
adidas Originals reflects the entire personality, concept, and influence of the brand. It can be said that the line has the coolest aspects of the entire range of adidas products, encompassing everything from uniquely designed clothing to modern and casual sneakers.
The brand reflects the heritage of classic and timeless adidas. Once innovative, now classic, and always authentic, adidas Originals products are identified by the trefoil launched at the 1972 Olympic Games in Munich.
With over 200m2, the adidas Originals store hosted a trendy opening event to mark its arrival on the island. And, as music and street art are part of the brand's cool DNA, hot names from the rap and hip-hop universe were present, such as singer Budah and MCs Noventa and PTK, along with skateboarders and digital influencers. Actress Graciely Junqueira, from Disney+, came to the state especially for the event. And former Big Brother Brasil contestant Lucas Bissoli, a self-proclaimed fan of the brand, also attended the 'get together'.
DJ Jess Benevides was in charge of the music, and the buffet featured delights from Jana Tannure. The drinks from Barlavento had a special touch with a decal reproducing the adidas Originals trefoil. The guest list was signed by Andy Bonella and Dudu Altoé, the local RPs of the brand.
About Originals
adidas Originals reflects the entire personality, concept, and influence of the brand. It can be said that the line has the coolest aspects of the entire range of adidas products, encompassing everything from uniquely designed clothing to modern and casual sneakers.
The brand reflects the heritage of classic and timeless adidas. Once innovative, now classic, and always authentic, adidas Originals products are identified by the trefoil launched at the 1972 Olympic Games in Munich.
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